#puddlesduckrace

We wanted to do something really special for the launch of Cadbury Dairy Milk Puddles, and once we realised there was a village aptly named after our new product, we knew this would be the base for our fantastic piece of activation – The Puddles Duck Race!

My responsibilities: Concept. Art Direction. Styling | My team at Elvis: Creative Director - Neale Horrigan. Copywriter - Tamsin Garbutt. Production - We Are Craft. PR - Golin | Project scope: Experiential, Online, Social, Outdoor, PR